Custom Export Data- TEA, the flavour of India

Exports represent the goods that one nation is sending to another in exchange of some mutually accepted currency. Often exports are done of those items that are in abundance with the exporting nation or an item which is a monopoly of the exporting nation. In case of India some of the largest exports are in the sectors of
Tea, Jute, Wheat, and Fresh & Processed Foods. In this article we will deal with the export of Tea and the different facets of this export.

Custom export data of Tea is essential to understand the features of the Indian tea Export. The average monthly export quantity of Tea to different parts of the world is 3905 KGs or roughly 4 tonnes. With a monopoly for the production of Tea, India can charge a premium for this product. Custom export data of Teas tells us that the prices of Teas are more dependent on the season than on the market demand. The tea that is plucked in spring (between the months of March and early May) command the highest prices whereas the tea that is plucked in monsoon (between the months of September and October) are of the lowest prices.

Demand curve of Tea:

The demand of Tea differs in different parts of the world at different seasons. Custom export data of Tea tells us that the demand in Europe is high during autumn when monthly exports to Europe can range from 4 tonnes to 5 tonnes. But the demand for England peaks in the months of August to October every year. In case of UAE and countries in South East Asia the demand is more or less regular with slight rise in demand in the months of January to March.

Production factors:

Although the export of Tea brings in a large amount of Foreign currency be it the US Dollar or the Euro it is not always possible to meet international demand for a wide variety of factors. Some of these factors are listed below:

• ·         Seasonal factors, custom export data tells us that seasonal changes like storms, snowfall, and floods an extreme summer adversely affect the production capacity of Tea which in turn leads to a lack of meeting international demand.
• ·         Infrastructure factors. In some tea fields of Darjeeling lack of proper storage and processing factors leads to a large amount of tea leaves being wasted. This wastage due to lack of proper infrastructure leads does not allow manufacturers to meet demand.

Fall in demand due to competition:

Many a times a lack of ability to meet demand by Teas allows competitors to enter the market. Some other tea brands that are diminishing the demand for Tea are Srilankan tea, Chinese tea, etc.

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